The Gamified World

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Kaynak: NewScientist

Konular: İş Dünyası, Video Oyunları, Çalışma

Video Metni

  • Take a stroll on the Internet and it's hard not to notice that everyone's giving away points and badges...

  • ...for things like visiting a website or posting a comment...

  • ...or having your status update liked by social networking friends.

  • The trend is called gamification and it's not just on the Internet.

  • Now that everyone has a computer in their pocket,...

  • ...more and more physical world experiences are becoming gamified.

  • Location - based services like foursquare award you with badges and status.

  • You can compete to be mayor of your local pub, for example,...

  • ...just by checking in with your phone's GPS.

  • Other services are springing up to award you with things like...

  • ...discounts on your health insurance for walking to work...

  • ...or giving you a virtual sword for your video game avatar if you buy a particular brand of soda.

  • You can now even choose to get paid in virtual game currencies for doing real bits of work.

  • It's all a bit gimmicky at the moment...

  • ...but there is some reason to think that blurring the line between real life and video games might have an upside.

  • For one, our brains have evolved to give us a little squirt of dopamine when we play games.

  • And we humans tend to be dopamine fiends.

  • We get it for doing things that would have helped us back in the day,...

  • ...like eating, sex and, so the theory goes, play.

  • And it's not just us humans. Animals all the way down the evolutionary tree play.

  • Social mammals like apes, dolphins, monkeys and coyotes play all the time.

  • But so do creatures that we branched away from a long, long time ago...

  • ...like turtles and even wasps.

  • The games they play are all quite different and the exact purpose is a matter of some debate.

  • Some think play is a way to learn and practice useful skills,...

  • ...others think it helps to build and maintain social bonds.

  • Others still think it's just a way to relieve stress.

  • Human play does all of this with the added bonus that we have language and writing...

  • ...and can create elaborate games with rules and points and reward systems.

  • Some think this kind of play gets us ready to navigate the complex rules that allow civilization to work.

  • But whatever the reason, there's no denying games have power over us.

  • The thing is, it's only gonna get crazier. Why? Technology.

  • Our phones already have GPS to track our locations,...

  • ...accelerometers to measure our movements, cameras to see our surroundings and screens to help us make sense of it all.

  • But sensors and screens are getting cheaper by the day.

  • Many predict that we will soon live in a world where it will be possible to embed cameras and screens...

  • ...in even the most mundane objects.

  • Tie these altogether with the ubiquitous connection to the Internet...

  • ...and you have a world where everything we do can be tracked and measured.

  • And anything that can be measured can be made into a game.

  • How? Just add points.

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Kullanıcı Yorumları

    • steev tarihinde gönderildi 12 Mart 2012 19:42:17

      hah! i knew it

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