Video Metni

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  Hello! Welcome to Michael's Business Top Tips.
  

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  This month, we're looking at mind mapping.
  

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  Now, this is an easy and great technique you can use for a variety of business situations.
  

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  How does it work? Very simple.
  

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  First, you put the topic or issue, or situation in the center of a page or on a whiteboard.
  

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  So, for example, let's take marketing.
  

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  Then, you draw a circle around it.
  

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  And then, you brainstorm other ideas or topics connected with this.
  

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  For example, maybe TV commercials...
  

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  ...or maybe magazine articles, or commercial adverts,...
  

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  ...or maybe Internet.
  

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  Then, the next step is to further brainstorm ideas.
  

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  So these could be maybe by sending e-mails to customers...
  

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  ...or maybe again advertising, et cetera.
  

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  This is so useful because it is a very quick way to generate ideas.
  

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  A nice variant on this is to use Post-its.
  

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  If you're doing a brainstorming meeting,...
  

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  ...try having the people each write one idea on a Post-it.
  

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  Then, put the Post-its on the whiteboard and organize using this mind mapping structure.
  

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  This is a very quick and easy way to get lots of ideas and then, organizing clearly.
  

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  Mind mapping can be used for brainstorming.
  

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  It can be used for notes taking.
  

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  It can be used for problem solving.
  

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  Many different situations.
  

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  I always use it when I'm writing my AERA English articles...
  

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  ...and it helps me a lot.
  

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  Okay. Next month, we're gonna look at an issue that's key to many people, time management.
  

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  See you then!